Comments on: Rumpelstiltskin’s reporting interface http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/ perspectives from the line between technology and business Tue, 18 Nov 2008 15:05:56 +0000 http://wordpress.org/?v=2.0.7 by: Lionel Mirafuente http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-9 Sat, 03 Feb 2007 20:11:20 +0000 http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-9 Great Blog! I continue to enjoy the effects the product brings to every new opportunity that tries this product. I enjoy selling this product because of the positive change it brings to my customers. Your comments on reporting are right on and continues to be my biggest pre and post sales challenge. ---but nobody wants to part with the box regardless of the reporting issues. I'd be interested to see what you come up with next! Best wishes to you and your family! Great Blog!

I continue to enjoy the effects the product brings to every new opportunity that tries this product. I enjoy selling this product because of the positive change it brings to my customers.

Your comments on reporting are right on and continues to be my biggest pre and post sales challenge. —but nobody wants to part with the box regardless of the reporting issues.

I’d be interested to see what you come up with next!

Best wishes to you and your family!

]]> by: Lucinda http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-6 Wed, 24 Jan 2007 02:47:14 +0000 http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-6 great to see you're back in the saddle! and great post - we're struggling with a variant of this issue at c360 already. you're right, every innovative approach faces the communication issues of all sorts, and reporting is a key one. i've subscribed... great to see you’re back in the saddle! and great post - we’re struggling with a variant of this issue at c360 already. you’re right, every innovative approach faces the communication issues of all sorts, and reporting is a key one.
i’ve subscribed…

]]> by: Toby DiPasquale http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-5 Tue, 23 Jan 2007 22:44:44 +0000 http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-5 True enough. This problem is mirrored somewhat by the experiences of the Herman Miller company when they first introduced the Aeron chair we've all come to know: http://www.officedeals.info/library/aeron-history.htm The underlying impedence mismatch between revolutionary product operation and public perception was even more exaggerated in their case and with a lot more R&D money at stake. Another great example is that back before the country was totally wired up as it is today, Thomas Edison made a vehement effort to persuade people that AC power was evil and DC power should become the standard instead. He had many patents on DC power and a personal rivalry with Nicola Tesla. He even went so far as to lobby heavily to get prisons to use AC for the electric chair (ostensibly to associate death and danger with AC power in the public conscience). Clearly this effort failed however, as AC power is now the default transfer mechanism for almost all everyday draws. And Edison's job in this task was arguably easier, as: * he had no strong incumbent to defeat in AC power (DC came before AC), and * AC was an incremental improvement on DC, not a disruptive technology like the TurnTide ASR Its not at all simple to find that sweet spot of public education plus integration with the existing zeitgeist that works for your particular situation. A recent example that did very well, IMO, was Gmail. Everyone thought they knew what email was supposed to look like, but Google showed that all of the complexity of the standard email interface wasn't really necessary and that without it, you can provide a much better user experience: cloud-based virtually infinite storage and snappy, desktop-like access from any browser on Earth. Basically, they took the system administration out of email but left enough of the traditional in to make an easy transition for everyone. True enough. This problem is mirrored somewhat by the experiences of the Herman Miller company when they first introduced the Aeron chair we’ve all come to know:

http://www.officedeals.info/library/aeron-history.htm

The underlying impedence mismatch between revolutionary product operation and public perception was even more exaggerated in their case and with a lot more R&D money at stake.

Another great example is that back before the country was totally wired up as it is today, Thomas Edison made a vehement effort to persuade people that AC power was evil and DC power should become the standard instead. He had many patents on DC power and a personal rivalry with Nicola Tesla. He even went so far as to lobby heavily to get prisons to use AC for the electric chair (ostensibly to associate death and danger with AC power in the public conscience).

Clearly this effort failed however, as AC power is now the default transfer mechanism for almost all everyday draws. And Edison’s job in this task was arguably easier, as:

* he had no strong incumbent to defeat in AC power (DC came before AC), and
* AC was an incremental improvement on DC, not a disruptive technology like the TurnTide ASR

Its not at all simple to find that sweet spot of public education plus integration with the existing zeitgeist that works for your particular situation.

A recent example that did very well, IMO, was Gmail. Everyone thought they knew what email was supposed to look like, but Google showed that all of the complexity of the standard email interface wasn’t really necessary and that without it, you can provide a much better user experience: cloud-based virtually infinite storage and snappy, desktop-like access from any browser on Earth. Basically, they took the system administration out of email but left enough of the traditional in to make an easy transition for everyone.

]]> by: Josh Kopelman http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-3 Mon, 22 Jan 2007 01:44:47 +0000 http://whatcomesnext.brussin.com/2007/01/21/rumpelstiltskins-reporting-interface/#comment-3 Well said! Welcome to the blogosphere.... Josh Well said!

Welcome to the blogosphere….

Josh

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